Double Diploma of Marketing and Business

Marketing and Business – Elearning

Double Diploma of Marketing and Business

Course info

Are you hoping to stand out in a crowded employment market?  Then differentiating yourself, from competing jobseekers, will be a key ingredient to success.

If you aspire to become a Business Manager with a flare for Marketing, then this Double Diploma program should tantalise your senses.  This program will not only furnish students’ with a sound theoretical knowledge base in marketing management, it will also deliver substantial experience in a range of settings to individuals who are seeking to further develop their skills across a wide range of business functions.

Typically graduates would have responsibility for the work of other staff, as well as leading teams in conducting coordinated and cohesive marketing campaigns.

Job Roles:

•  Marketing Manager
•  Executive Officer
•  Marketing Team Leader
•  Product Manager
•  Public Relations Manager
•  Program Consultant
•  Program Coordinator

Delivery mode

This course is delivered online and is heavily supported by trainers Monday to Saturday.

Course entry requirements

Students wanting to enrol into this qualification must complete a pre-­‐enrolment application. To be considered for direct entry into this program, students must:

•  Have successfully completed a Certificate IV level qualification from within the Business Services Training Package; or
•  Have successfully completed Australian Year 12 of secondary school (or overseas equivalent); or 
•  Have at least 3-­‐years vocational experience in generic business or marketing.

What will you achieve from this course?

Units/Modules covered:

11 Core Units

•  BSBMKG501B Identify and evaluate marketing opportunities
•  BSBMKG502B Establish and adjust the marketing mix
•  BSBMKG507A Interpret market trends and developments
•  BSBMKG514A Implement and monitor marketing activities
•  BSBMKG515A Conduct a marketing audit
•  BSBMKG523A Design and develop an integrated marketing communications plan
•  BSBWRT501A Write persuasive copy
•  BSBMKG401B Profile the market
•  BSBWOR501B Manage personal work priorities and PD
•  BSBIPR501A Manage intellectual property to protect and grow business
•  BSBADM506B Manage business document design and development

Assessment

Assessment is comprised of written tasks, practical demonstrations and 3rd party observations.

How to gain your qualification faster

Recognition of Prior learning (RPL) is “the acknowledgement of the skills and knowledge” that you have gained through previous studies, work and life experiences. If RPL is granted, this will mean that you will not have to complete the study or assessments for a unit or units of competency.

How long does the course take?

You, the student, are completely in control of your own learning schedule. Learning online allows you the freedom to study at home, during your lunch break or from anywhere in the world.

Work Load | Full time: 12 hours per week | Part time: 6 hours per week

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